Your customers are already coming back. That's perhaps the biggest compliment you can get. But what if you could give that return a little nudge? Without any extra work. Without paper loyalty cards. More and more fast service businesses are opting for a digital loyalty system via their cash register system. Not because it sounds 'modern', but because it makes sense. In this blog, we answer the most frequently asked questions about loyalty schemes in the hospitality industry.
A regular customer is worth their weight in gold.
He doesn't need to be persuaded. He already knows your business. But a small reward will make him come back a little sooner.
A digital savings system:
encourages repeat visits
makes customer loyalty visible
gives your customers a tangible benefit
works automatically via your cash register
It's not about big discounts.
It's about a little extra that feels nice.
Paper cards get lost.
Or stay at home.
A digital savings system via your cash register system solves that problem.
Customers automatically save with every order. Points are linked to their email address or customer profile. No discussions at the counter. No full cards that get forgotten.
For you, this means:
no separate administration
no manual stamps
no separate follow-up
Everything is in the same system as your digital counter and your cash register system.
With a digital savings system in the hospitality industry, you can set how customers save.
For example:
1 point per £10 spent.
The system automatically rounds down. As soon as a customer has enough points, a reward is automatically suggested.
This could be:
a percentage discount
a fixed amount discount
a free product
You don't have to think about that at the time. The cash register does the work.
That is a frequently asked question.
Not every customer wants to download an app. And they don't have to.
With a good digital loyalty scheme, customers can claim their points afterwards using a QR code on their receipt. They scan the code, register or log in, and their points are automatically linked.
This lowers the threshold.
Everyone can participate.
Absolutely.
A savings scheme is not just for large chains. Smaller businesses often have many regular customers. It works very well there.
You don't have to make a big deal out of it either.
Start simple. A feasible reward. A clear savings threshold.
It must fit in with your margins and your way of working.
A digital savings system in your hospitality business provides:
more repeat visits
higher engagement
insight into customer behaviour
a more professional image
But perhaps even more importantly, it makes your regular customers feel that they are being recognised.
And that sticks.
Yes.
You set it up once via your management page. After that, it runs automatically.
You do retain control. You can:
view points per customer
consult history
manually correct if necessary
This is how you combine automation with clarity.
A digital savings system for your chip shop or snack bar does not have to be a major undertaking.
It's just a practical way to give something back to regular customers.
Automatic. Simple. No extra pressure at the checkout.
Would you like to see how such a savings system works via your cash register system? Please contact us now for more information.
A digital loyalty scheme is a modern version of the classic loyalty card. Customers automatically collect points with every purchase via the till system. Once they have enough points, they can exchange them for a discount or a free product. Everything is automatically recorded in the till.
You set the amount for which customers receive points. For example, 1 point per £10. The cash register system automatically counts each order. As soon as a customer has enough points, a reward is automatically suggested at the cash register.
Yes. Chip shops and snack bars often have many regular customers. A loyalty scheme encourages repeat visits and gives customers an extra reason to come back. Because everything is processed automatically via the till, it does not require any additional administration.
No. Customers can also participate without the app. They can claim their points afterwards using a QR code on the receipt. This means that everyone can participate without having to download anything.
A paper loyalty card can be lost or forgotten. A digital loyalty system links points to a customer profile or email address. This reduces discussions at the counter and provides a better overview for the operator.
Yes, if the online shop is linked to the cash register system. Points are awarded correctly when an active shift is open on the cash register and when the customer orders using the same email address as in the shop.
Yes. You decide for yourself:
The number of points required to receive a reward
Whether it is a percentage discount or a fixed amount
The amount of the discount or reward
This ensures that the savings system remains aligned with your margins and your menu.
Not mandatory, but a 2D QR code scanner is recommended. It allows you to scan digital barcodes and QR codes quickly and accurately at the till. This ensures smooth operation in a busy catering establishment.
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