A mobile ordering application for your hospitality business offers many advantages, such as an enhanced mobile experience, transparent communication, customer insights, a broader market reach, and a strong brand image. Contact Unipage for personalized solutions.
Let's get straight to the point. The majority of online orders placed by consumers on a daily basis are made through mobile devices. A whopping 70%! So, lagging behind in the hospitality industry is not an option. Whether you run a fry shop, snack bar, or restaurant, the mobile revolution is one to embrace! Here are the benefits of a mobile ordering application for you.
The number of mobile users continues to rise daily. Therefore, ensure that the mobile ordering experience is perceived as optimal by users. Yes, ordering procedures can be integrated into the current website. However, smartphone users are accustomed to relying on apps to quickly and easily order food with minimal interaction. So, go for the strongest possible mobile experience!
Consumers appreciate clear communication, especially when it comes to online orders, especially when they're really hungry. Easy ordering, timely notifications about delivery times, information about any delays, etc. Customers like to have overview and control.
Even when you have planned certain marketing actions, clear communication is crucial. The power of such actions is twofold: it's a way to attract new customers and an opportunity to highlight specific items from your menu. Good preparation is essential. With the right notifications, visitors receive information about the planned promotion and its conditions.
It goes without saying that a mobile ordering application can provide you with valuable insights into your customers' behavior, preferences, and needs. In other words, it's a significant source of data analysis. This way, you can gather information about average spending per visit, visit frequency and patterns, preferences for specific dishes or drinks, and more.
Based on such trends and data, you can plan offers more easily, highlight specific products, tailor promotions to specific guests, and so on. The development of marketing actions becomes much more efficient and effective.
As mentioned earlier, about 70% of online orders are placed through mobile devices. Add to that the fact that an individual orders takeout on average once a week, and you'll understand that mobile presence is serious business for your hospitality business.
So, a mobile ordering application is an opportunity to expand your market reach. Having the app in the App Store or Play Store increases awareness. You will acquire new customers, better serve existing customers, and also significantly expand your geographical reach. It's a win-win situation!
Having your own mobile ordering application exudes confidence. However, keep in mind that trust can only be gained through a well-functioning application. Entrust the development to an expert in the field. Avoid copying others and strive for an application that sets you apart from what competitors are doing. An exceptional app is a great opportunity to promote your own brand and build a strong image.
Your very own mobile ordering application in the App Store or Play Store? It's possible! Feel free to contact us, and we'll explore the possibilities together and provide a personalized solution.
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