Epiphany is a key peak moment for bakers and pastry chefs: high demand for Epiphany cake and seasonal products, combined with queues and busy shops. For business owners who want to grow their bakery without additional stress, choosing a modern POS system for bakeries, connected to a webshop and online ordering option, is a logical step. It allows them to maintain overview before peak moments and strengthen both sales and customer experience.
A professional cash register system for bakeries offers much more today than simple checkout. Thanks to integrations with one central system, bakers can manage orders from multiple sales channels in one place. This provides a clear overview of all purchases, whether placed online or at the counter, and helps plan production more efficiently.
By connecting a webshop or online ordering page to the POS system, customers can order cake or other seasonal products in advance and collect them later, without adding pressure during the busiest moments of the day.
Online ordering with later pickup is a trend increasingly adopted by bakeries. It not only enables more accurate production planning, but also significantly reduces queues at the counter.
Customers place their order via the webshop, choose a pickup time and feel reassured knowing their products will be ready on time. By clearly promoting this option, for example on a digital screen in the shop, bakeries increase adoption and ensure a smoother in-store experience.
Digital screens in the shop are an effective way to inform customers about seasonal promotions such as Epiphany, or other products available for online ordering. With dynamic screens, bakeries can highlight their offer, promote specific actions and encourage customers to use the online ordering option linked to the POS system.
Combining a modern bakery cash register system, a connected webshop with online ordering and digital screens in-store helps bakeries manage peak days like Epiphany in a controlled and profitable way. Smart investments in digital tools lead to more calm, better overview and higher customer satisfaction.
Curious to see what this could look like for your bakery or pastry shop?
Request a demo and discover how Unipage brings all your sales channels together in one system: https://unipage.be/en/contact-us
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